Setting standards in flavour & tenderness.


From cattle selection to maturation and retail packing, we're renowned in our industry for the unrivalled quality of our beef products and our patented Ultra-Tender® process.

We have been delivering world-leading beef for the UK’s retail, food service, wholesale and manufacturing sectors for over 30 years. Today, our beef is celebrated at home and abroad – and has received widespread recognition, from both our retail customers and independent awarding bodies.

What gives our beef this distinctive quality is our farmers, our unique Ultra-Tender® process and our commitment to upholding the highest standards of quality and animal welfare. When it reaches the dinner table, these are the things that make the difference – it’s all there in the taste.

We’re dedicated to ensuring the full traceability of our products.